VISUAL IDENTITY • WEBSITE DESIGN • UX DESIGN
CHALLENGE
VM Pianoforti is a family-run artisanal workshop based in Treviso, Italy, dedicated to piano restoration and repairs. The family reached out to us in need of a visual identity that reflected their unmatched craftsmanship, passion and quality. They also were in need of a website to increase awareness and promote additional services like rental and sales.
SOLUTION
We wanted to create a brand that felt modern and elegant and used a clean and refined logotype to emphasize this. To stand out from competitors and evoke a contemporary feel, we elevated a classic colour palette consisting of royal blue and gold with a pastel pink. The website was designed to focus on the family's craft and give in inside look at the workshop, whilst showcasing its range of services.
IMPACT
— A modern an elegant visual identity that the family love and has helped to set them apart from its competition
— Increased awareness and enquiries for additional rental and sales services via the website